The fragrance industry has officially developed a sweet tooth. From chai-spiced lip oils to vanilla-laced serums and fig-infused body lotions, “food-scented beauty” has become one of the strongest sensory trends of the decade. But behind this playful surface lies a deeper shift — one driven by emotional comfort, nostalgia, and the human need to reconnect with the senses. From Glow to Comfort: The Emotional Pivot of Beauty According to Vogue India (Dadhich & Hussain, 2025), th

✨ 3 days. Countless conversations. Endless inspiration. From September 17–19, 2025, GroupG  proudly showcased our ingredient platforms –...

In today’s hospitality landscape, a beautiful lobby or five-star linen thread count is only part of the story. To truly stand out, hotels must craft experiences that resonat emotionally, tapping into all five senses—especially the one most deeply tied to memory: smell.

Tropical fruits are having a moment in the fragrance world. In recent years, notes like pineapple, lychee, mango, guava, and even banana have taken center stage—especially in both fine fragrances and body mists. Their juicy, sun-soaked profiles feel instantly appealing to consumers, bringing a burst of freshness and fun.

The global yogurt market with key segments including traditional stirred yogurt, drinkable yogurt, and post-fermentation heat-treated...

On the evening of June 3rd, 2025 , GroupG had the pleasure of joining the Food Technology Department at HCMC University of Industry and...

The Rise of Functional Dairy Beverages Modern consumers - especially Millennials and Gen Z - are seeking more from dairy. They want...

What is Cascara? Cascara, the dried outer skin of coffee cherries, has long been discarded or composted. Today, thanks to innovations in...

As health concerns about sugar rise across Asia, both consumers and brands are turning to natural, plant-based sweeteners. GroupG leads...